Ali Kassem

Art and Tech Consultant

Experience

2015-present

NBN CEO Adviser
Art and Technical consultant
System Integrator

Rebuilding the station from ground up, while figuring and implementing workflows and training staff on the new equipment acquired.

Archive

Ingest

Reporters monitoring

Cataloging and acquiring

Central apparatus room

Master control Room

Continuity room

Play-out and CG servers

Virtual system

Digital players

Broadcast & Social Media integration

Branding

Interior Design

Motion graphics and 3D animation 

2003-present

Founder and CEO
Shades Production

Partner
Musicnation, PressAgency

International work in the Advertising, TV and Animation field: Lebanon, Syria, Dubai, Egypt, Iraq, Qatar, Kuwait, Saudi Arabia, Sultanate of Oman, Abu Dhabi, Australia and Canada. 

 Client list includes:

Ministry of Public Health-Lebanon

Studio Vision-Lebanon

Lions District 351

Ministry of Information-Syria

Syria TV

Syria Hits Telecom-Kuwait

American University of-Kuwait

AlWATAN TV-Kuwait

Axis Group-Saudi Arabia

Q.I.Q-Qatar

Rotana TV-Egypt

AlNajaf TV-Iraq

AlSumaria TV-Iraq

OMAN TV-OMAN

ATELKA-CANADA

2003-present

TV Branding and Corporate Identity

Creating TV Channels Identities and implementation of various graphics packages for broadcast needs including: News, Weather, Stings, Promos, Lowerthirds, Bumpers, Virtual sets, fillers...

  Client list includes:

Rotana TV

Rotana Aflam

MTV

Waseet TV

Annajaf TV

NBN TV

AlIman TV

AlManar TV

Hadi TV

Taha TV

2012 - 2013

Media Adviser for MOPH

Building Awareness Campaigns from creative to execution.

1- Concept

2- TVCs

3- Outdoor Media

4- Indoor Media

5- Print

6- Conference

Planning

Management

Public and Media Invitations

Press Coordination

TV and Web Coverage

Branding

2008 - 2010

Visual Effects Supervisor
Integra Film Production-Kuwait

Digital Visual effects and Compositing for TV commercials 

 

2000 - 2003

Founder and CEO/Creative Director
Art visions-Kuwait

Job involved Advertising campaigns alongside Video production and visual effects

 

1998 - 2000

Creative Director/ Animation supervisor
Publicom Group-Kuwait

Supervised and created characters for SALAM and the KNIGHTS of VIRTUE animated Film

1996 - 1998

Partner/Creative Director
Creative Advertising-Lebanon

Job involved Advertising campaigns and Publication Design

1994 - 1996

Art Director/Creative Director
AZ-Lebanon

Identity and Publications Design, Pre-Press handling from Drum Scanning to color correction to proofing to Imposition to CMYK-Films

1991 - 1994

Graphic Designer
Activities -Lebanon

Designing newspapers adverts, magazines adverts, book covers and packaging

Education

2014-Current

AUCE MBA

2010-2014

AUCE BA in Interior Design

2009-2010

PIU Master in graphic Design

2007-2009

PIU BA in graphic Design

1991-1994

YWCA TS in Fashion Design

Academic Experience

2007 - Present

Tutoring at SHADES PRODUCTION

Courses titles: Motion Graphics, 3D Modeling, 3D Animation, The Art and Science of Digital Compositing. 

2006 - Present

On-Demand Tutoring for TV Stations

Courses titles: Broadcast Graphics, Live On-Air Graphics

2013 - 2015

Lecturer at The Lebanese University

Digital Art practical use and know-how

Former Job Titles

  • Graphic Designer  
  • Art Director
  • Creative Director  
  • Video Director
  • Advertiser
  • 2D/3D Animator
  • Visual effects supervisor
  • Producer
  • Interior Designer
  • Web Developer
  • Mobile Applications
  • Developer Broadcaster
  • Broadcast Engineer

Jobs Handled

  • Setting up all needed infrastructure for TV stations
  • Setting up Broadcast control rooms and LIVE studios
  • Solutions and Development for Broadcast corporations
  • Corporate Identity Design  
  • Publications Design  
  • Web Design  
  • Advertising Campaigns
  • Concepts and Story boards  
  • Motion Graphics  
  • Animation 2D/3D
  • Character Animation
  • Directing documentaries & short movies  
  • Directing TV shows  
  • TV commercials  
  • Architectural Visualization  
  • Interior Visualization
  • TV Channel Branding  
  • Promotions

Honors and Awards

2005

First prize ALJAZERRA FILM FESTIVAL  Category of Film Promotion 

Languages

Arabic  fluent bilingual proficiency

English professional working proficiency 

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