Broadcast Solutions & Development

System Integration, Turnkey Solutions
Master Control-Rooms, Virtual Systems Solutions
Ingest and Content Management

3D Viz & Animation

3D Modeling and rendering of any product
Architectural & interior viz
3D Animation for TV & Film

Web & Apps Development

Rich visual with great user experience feedback
Elaborate content management system
IOS and Android mobile apps

Video & Film Production

TV Commercials, Corporate Videos
Short Movies and Documentaries
Post Production and Color Correction

Print & Motion Graphics

All your Branding and publications needs
Video presentations, Info-graphics
TVC graphics, Title sequences

Interior Design & Branding

Communicate the essence of your company’s brand through the design of your physical environment.
Retail stores, showrooms, trade-fair booths, offices

My Work

just a glimpse

National Anti-Drugs Campaign

Ministry of Public Health

National Anti-Smoking Campaign

Ministry of Public Health

TV Branding

Rotana Aflam TV

Control Room Setup & Branding



a short brief

CEO Advisor /Art and Technical consultant / System Integrator (NBN TV)
2015-present Rebuilding the station from ground up, while figuring and implementing workflows and training staff on the new equipment acquired.

Founder and CEO /Creative Director (Shades Production)
Partner/ TV-Shows and Video Producer (Musicnation, PressAgency)
2003-present International work in the Advertising, TV and Animation field: Lebanon, Syria, Dubai, Egypt, Iraq, Qatar, Kuwait, Saudi Arabia, Sultanate of Oman, Abu Dhabi, Australia and Canada

TV Branding and Corporate Identity (Shades Creative)
2003-present Creating TV Channels Identities and implementation of various graphics packages for broadcast needs including: News, Weather, Stings, Promos, Lowerthirds, Bumpers, Virtual sets, fillers.

Media Advisor for MOPH the Ministry of public health
2012-2013 Building Awareness Campaigns from creative to execution.

On-Demand Tutoring for TV Stations
September 2006 - Present Courses titles: Broadcast Graphics, Live On-Air Graphics.


Honors and Awards
2005 First prize ALJAZERRA FILM FESTIVAL Category of Film Promotion


Personal Info


my clients' feedback
Ali brings so much creativity and diverse knowledge to the table, he just gets it even before we speak

Khaled Aga

CEO MusicNation
I want to thank Mr. Ali Kassem the Head engineer responsible for the launching of our new HD TV station for all the hard-work and broad knowledge base he has, with out him this project would have been extremely hard to achieve.

Kassem Souaid

I invited Ali to give a lecture about 3D animation at the graphic design department of the Lebanese University. The students were so psyched by his work and knowledge that they asked me to invite him again the next year and a third time the year after. They even formulated the wish to have him as a teacher. Ali has an impressively vast experience with so many different animation programs thus he is capable of bringing to motion any idea you have in mind.

Deborah Phares

Advertiser / Teacher


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